The Quarterly

November 3, 2013

The Quarterly Issue Two Launch Party

On a windswept, rainy cold night on the 25th of October in Shoreditch, we had a little shindig to celebrate the launch of Issue Two of The Quarterly and it was pretty fucking epic. The free beer that flowed was provided by Bondi and Brewdog. We had platters from Greggs (remarkably good value) and music that made your ears bleed (probably the reason for all the noise complaints). We’re also pretty sure we went over capacity by having 250+ people turn up at the event. Thank you all for coming out and supporting us.

Photography provided by Roo Lewis. We’d name the people in the pictures, but we have no fucking idea who half of them are.

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October 31, 2013

An analogue glimpse of The Quarterly Issue 2 Launch night

What do you get if you mix hundreds of creative folk, a 3-floor studio, 2 kittens, 6 DJ’s and a tray of cupcakes? A sugar-fuelled kitten dance-off? Well yes, but you also get The Quarterly Issue 2 launch night. 

Despite the obvious chaos of inviting hundreds of creative folk to an event with free alcohol, photographer ANTON rolled up his sleeves, battled his way through the crowds, and in typically valiant fashion bust out his cherished analogue camera to capture the action at London’s BOX studio on Impossible Project instant film.

Anton Impossible 09

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September 24, 2013

NEW REWARD ON THE QUARTERLY KICKSTARTER

With just two weeks to go, The Quarterly Kickstarter campaign is now halfway through its 30-day funding period. To celebrate the fact we’ve raised 71% of our total goal, we’ve decided to offer a new exclusive reward to help us get over the final hurdle. With the deadline for Issue 2 of The Quarterly fast - Read More -

September 16, 2013

HOW WE MADE OUR KICKSTARTER VIDEO IN 24 HOURS

The Quarterly Kickstarter campaign has been live for 8 days now and we’ve received some marvelous feedback about our campaign video. Here’s how we managed to pull it together in less than 24 hours…

Right from the start we wanted to make a video which would stand out on Kickstarter. So many projects fail to reach their funding goal because they’ve decided to upload 3 minutes of footage from their Iphone, or just simply not bothered at all.

When looking into putting together a Kickstarter campaign, we quickly came to understand an effective Kickstarter video is massive in increasing your chances of success. Kickstarter themselves state:

”A video is by far the best way to get a feel for the emotions, motivations, and character of a project. It’s a demonstration of effort and a good predictor of success. Projects with videos succeed at a much higher rate than those without (50% vs. 30%).”

KICK1

As The Quarterly is a social enterprise publication without any financial backing, we soon realised we wouldn’t have the thousands of pounds which other project creators have to invest into their videos. All we had was the promise of a slap-up lunch (Nando’s) for any professional outfit willing to help out.

Enter Black Market Visuals (BMV), or as they are more affectionately known, Robert Stembridge, Simba Mlambo, and Marc Spicer.

BMV have been supporters of The Quarterly since it’s early days and when they heard we needed a video they pretty much dropped everything to help out for free.

Rob , the BMV director of photography, called us one evening and suggested their concept for the video.

”We wanted to make something which would show people how everyone involved in The Quarterly manages to put together this amazing magazine in their spare time for free. Dressing Naeem in a suit and putting him in an office in a field tells the story straight away.” - Read More -

September 11, 2013

THE QUARTERLY DOES THINGS DIFFERENTLY – VIDEO INTERVIEW

With all this Kickstarter business going on at The Quarterly right now, we thought we’d take a moment to explain why we started The Quarterly and how we strive to do things differently. Filmed by the good people of Victoria Line, our features editor, Naeem Alvi, sits down to explain what we’re all about. To - Read More -

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